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Writer / Designer / Ideas -- Lee Sinoff

Rating : 10
Hits : 26
Date added: 2.11.2008
Last Update : 2008-11-02 22:31:25
Description :

US-Based, Award-Winning Marketing & Communications Pro
Contact Details
Address : 9865 S.W. 83rd Street, Miami,
Miami-Dade,
Florida,
33173-4044, US

Contact Person: Lee Sinoff


Phone: 305-905-5522


Mobile: 305-905-5522


Fax: 305-596-2636


About My Service

I am an award-winning Marketing & Communications, Operations and Project Management generalist with an MBA in marketing & management, a BSJ in public relations, and more than 20 years of executive experience, in: Strategy & Planning, Marketing, PR, Communications, Events, Promotion, Leadership Development, Operations, Management and Project Management. 

I specialize in creating, developing & implementing 'dynamic' Programs & Projects, and I support that with a full menu of Business-to-Business (B2B) & Business-to-Consumer (B2C) strategies; a strong focus on Human Nature & Consumer Behavior; and complete command over concepts, words & images.

My formal credentials include: (a) Contributions to three books by McGRAW-HILL -- writing about Strategy & Planning, Marketing, PR, Special Events, "Applied Creativity" & Operations; (b) Executive positions with two PR firms in Miami before forming a
Marketing & Communications, Operations and Project Management company, in 1980; (c) 14 national, state & local Advertising & Design awards as a Creative Director, Art Director & Copywriter -- including District & local first-place ADDY Awards & PR-theme ad campaigns; (d) experience as the Editor & Publisher of an award-winning, four-color City magazine, and founding Editor & Publisher of a six-state, industry newspaper; and (e) work for two years, writing a Marketing & Communications encyclopedia for PRENTICE HALL, based on my own research.
About My Skills

WRITING SERVICES -- A skilled writer, I can write in any style called for, but I prefer to write in what I call a "convesational" style.  I have experience producing Marketing Plans, Business Plans, advertising copy, brochures & other collaterals, White Papers, Case Studies, Reports, User Manuals, Policies & Procedure Manuals, Employee Manuals & Tecnical material.  I believe the responsibility of a Technical writer is, basically, to interpret the technical material for non-technical readers. 

ADVERTISING & GRAPHIC DESIGN -- An award-winning Marketing & Communuications generalist, I have personally earned 14 national, state & local Advertising & Design awards as a Creative Director, Art Director & Copywriter -- including first-place ADDY Awards & PR-theme ad campaigns.

MARKETING & PR -- In addition to Advertising & Design, I also have experience & skill in Marketing, PR, Special Events, Promotion and Sales Promotion.  Experience in Marketing & PR includes traditional tools & techniques as well as new tools & techniques, including Internet Marketing, Web 2.0 Marketing & 'viral Marketing'.

DIRECT MAIL, DIRECT RESPONSE TV, INFOMERCIALS -- Specializing in "Applied Creativity", I can create the core ideas to build on, develop the themes & copy, produce entire scripts and also, for Infomercials, block out the production, wether the Informercial is 15 minutes, 30 minutes or an hour or longer.

EDITING & PUBLISHING -- I have been the Editor & Publisher of an award-winning, four-color City Magazine, and the founding Editor & Publisher of a six-state, industry newspaper.  I can create & 'build' a hard-copy magazine or newspaper, from the ground up.

POWER-POINT PRESENTATIONS -- I have the ability to develop & produce complete PowerPoint presentaions, including copy & layout, incorporating Marketing messages or other targeted copy as appropriate.

Additional Informations

"The Spark of Imagination !"

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Date added: 2008-11-02 22:25:29    Hits: 26  
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